Reward programs are not very rewarding for banks anymore

[hegemony]

Reward programs are not very rewarding for banks anymore

 

 

Quote

while their expenditure on reward programs has risen a lot, their income from card loans may not grow that much. This may make the investment in reward programs heavily misguided- $68 billion dollar heavy. 

 

[hdporter]

A little lobbying pays off, eh

 

I still think such topics as "rewards" (including issuer administration of programs) is a "basic" credit topic that anyone actively managing their reward card portfolio would be interested in (not at all esoteric).  But I can deal.  It just takes me a couple days/weeks before I stumble onto some posts shunted off to the "Advanced" topic.