Sterling currently operates two nation-wide jewelery stores (Jared and Kay) as well as various regional jewelry stores (JB Robinson and others). From what I understood before, the cards share the same core credit limit/line because it's the same company issuing the cards, but the account numbers will be different (i.e., different ways to access the same credit line). I assume this is how a Carson Pirie Scott vs. Bon-Ton department store credit card would work, as opposed to Macy's vs. Bloomingdales. I really should find out though, and let you guys know. I'd reccomend calling credit using